SHERYLL POE

Any time there is a disruption in your business operations, communicating with your customers is critical. Clear customer communication is particularly important during the current COVID-19 crisis, which has hindered the ability of businesses — including residential and commercial roofers — to maintain normal operations and meet existing contractual obligations.
Communicating a Work Delay
Telling a customer that you have to stop roofing work is always a diffic...

Most of the world might be on hold during this unprecedented time, but beautiful and exciting life events are still occurring. One milestone that continues, despite the COVID-19 pandemic, is families, recent graduates, medical residents, and others are moving into new apartments and homes.

As Congress is poised to pass a historic $2 trillion stimulus package to address the impact of the escalating COVID-19 health crisis, America’s auto dealerships continue to work through the challenges of operating during the coronavirus pandemic.
As we have seen recently, the challenge becomes even greater in countries that have implemented nationwide lockdowns, incl...

With the rise of remote work and telecommuting (and, let’s be honest, Netflix), it seems like everyone is spending more time at home.
Spending more time at home creates downtime to pick up a new hobby, deep-clean your apartment, or host a potluck — but it also means that your neighbors are doing the same. Most people have experienced loud apartment neighbors at some point, and most of us understand that hearing your neighbors can simply be a part of apartment living. But that doesn’t mean tha...

We promised we’d save the best for last and we did. NADA Show 2020 went out with a bang with a full day of education, networking, maker meetings and one-of-a-kind event programming including an exciting afternoon General Session featuring General Motors CEO Mary Barra.

“I’m proud to lead the company in one of the most exciting times in our industry,” said Barra, who has led GM for the last six years. She admitted she was a first time NADA Show attendee. “I’m just starting to understand the en...

This year is the 100th anniversary of women’s right to vote in the United States, so 2020 is an excellent time to celebrate the tremendous strides that women are making in the automotive industry and talk about ways to get even more women involved in the future.

“There are more women and more people of diversity being hired at dealerships today than ever before, but we need more,” NADA Board Member and Cascade Auto Group Managing Partner Michell Primm said at the Women Driving Auto Retail bru...

Business executive Mindy Grossman is a big believer in calculated risks — if they’re strategic. “If you look at my career, it’s been anything but linear. And some of the moves, people have said either I’m crazy or having a midlife crisis. But every single one of them has really been strategic,” Grossman said during a fireside chat with National Retail Federation President and CEO Matt Shay Tuesday at NRF 2020 Vision: Retail’s Big Show.

Calculated risk-taking is one of the best things you can ...

Three sustainability pioneers took the attendees at NRF 2020 Vision: Retail’s Big Show on a journey through some impressive closed-loop supply chain business models on Monday.

“This session is probably the one I am most excited about. In every conversation, the word sustainability comes up,” said PSFK Founder Piers Fawkes. “We hear it on the stages, we hear it in the corridors, we hear it on the floor. But I don’t think many of us really know how to leverage it, how to really use it. What do ...

Edited Winter 2019 edition of Accelerator Magazine for the Multiple Myeloma Research Foundation

No matter where a woman is within her career, having clear business resolutions are an important part of her professional development. Whether they’re tangible goals, like striving for a certain position or promotion, or something more abstract like changing the workplace culture, resolutions can act as useful guidance to help measure career success and satisfaction.

Retail innovators are rethinking shopping as must-see content and one-of-a-kind experiences
Leaders from two innovative retail startups took the stage at NRF 2020 Vision: Retail’s Big Show Sunday to offer vastly different — and entertaining — displays of the future of experiential retail.
NTWRK is a flashy update on the concept of home shopping networks like QVC and HSN, aimed at millennial and Generation Z consumers. The mobile platform uses famous guests (think rapper Travis Scott and actor...

Do you ever feel like sometimes you love a brand more than they love you? That was the dilemma facing Target a few years ago, according to Executive Vice President, Chief Marketing and Digital Officer Rick Gomez.
“I believe that beloved brands can be a unifying force [in a fragmented world], but we have to think differently about what it means to be a beloved brand,” Gomez said while speaking Sunday at NRF 2020 Vision: Retail’s Big Show.
We were trying to show our guests we appreciate them, b...

It’s great to have a plan. For a teacher, that could be a lesson plan for a class. For an automotive technician, that could be a diagnostic or maintenance plan for cars coming into the service bay.
But sometimes, life doesn’t go according to plan. Just ask NADA’s 2019 #WomeninAutomotive video contest winner, Lisa Kowite.
“When I was teaching, you start off with a plan, [but] you don’t know how it’s going to go, you don’t know what’s going to happen in class,” the former teacher turned Lexus C...

For automotive service technician Tiara Richardson, solving problems and fixing cars is its own reward.
“Just fixing cars is my reward for me. That’s what I want to do. Every time that I fix a car and it leaves here, that’s my reward,” Richardson said in her NADA video.
The 31-year-old is part of the service center team at Fitzgerald’s Gaithersburg Hyundai in Maryland. She started her automotive career 13 years ago as an express technician, doing oil changes and general maintenance, but Richa...